Start a movement; create ideas that spread. Launch a World Wide Rave!
Video: World Wide Rave by David Meerman Scott
David Meerman Scott's new book, World Wide Rave, challenges us--you, me, everybody--to start a movement, to create ideas that spread. Enjoy this video about the people who have adopted the ideas from David's book.
And notice this: it's clear he has been preparing for this launch for many, many months, not just "okay, now that the book is almost shipping, let's do some marketing." Friends and colleagues have taken his poster around the world and sent back pictures and videos. Read also his free ebook about how the video was made.
How will you spread your ideas?
