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July 02, 2006
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Pencil metaphor
You've read (or heard of) Crossing the Chasm. Lindy McKeown offers this Pencil metaphor:
When reflecting on why every teacher isn't using their computers and Internet connections productively when schools have had computers since the early 80s and the Internet has been in schools since the early 90s, I came up with this metaphor for the various positions people assume in relation to the uptake of information and communications technologies. It might apply at other times of change as well.
Posted on July 02, 2006 at 01:51 PM in Industry News & Commentary | Permalink