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February 05, 2005
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Is Your Logo That Important?
Naseem Javed asks, Is Your Logo That Important?
"Corporations, which have heavily relied on graphic design, logos and too many colorful themes while ignoring the real names, are facing some new challenges. As the logos have lost their power, the companies now have to reinforce their ignored name as a solo warrior. Previously, names were basically seen in print; today they are mainly typed in cyberspace
Posted on February 05, 2005 at 08:38 PM in Industry News & Commentary, Working with Marketing | Permalink