JUST CONFIRMED! PRAGMATIC MARKETING
The World's Most Popular Product Management and
Be Market Driven:
A Strategic Approach to Your Go-To-Market Activities
This interactive session will provide insights on determining what
products, features and markets an organization should pursue.
No matter what tactics are used in your Go-To-Market effforts
(email, social media, blogs, SEO, SEM), attendees will be able
to prioritize which strategies and critical activities to use to be
more effective with outbound programs and products launches.
Our own Jon Gatrell will be leading a talk on applying market-driven principles to your go-to-market efforts at the Annual Whistler Symposium.