37signal's REWORK

I purchased, downloaded and read REWORK today. Good, simple advice for starting a new business or rebooting your existing one.

My favorite quotes: 

• When you don’t know what you believe, everything becomes an argument. When you stand for something, decisions are obvious. 
• There’s a world of difference between truly standing for something and having a mission statement that says you stand for something.
• A business without a path to profit isn’t a business, it’s a hobby.
• You don’t make a great museum by putting all the art in the world into a single room. That’s a warehouse.
• Don’t shy away from the fact that your product or service does less. Highlight it. Be proud of it.

and

• ‘Easy’ is a word that’s used to describe other people’s jobs.

If you often think that conventional wisdom isn't for you, you'll appreciate the practical advice in REWORK.

Posted via email from Steve Johnson on product management